Discover West Tourism

Community Sponsorship

We partner with communities to fund projects that showcase local character and enhance the visitor experience. Whether you’re improving public spaces, promoting cultural assets, or launching a local initiative that brings people together, Discover West can help.

How we help

Tourism Readiness Support

We can help facilitate beautification or signage projects that enhance tourism readiness.

Supporting Local Initiatives

Our support can be directed to initiatives that highlight local arts, culture, or heritage.

Development of community partnerships

We want to build partnerships that increase regional visibility and encourage overnight stays.

Eligibility

Funding is open to non-profit organizations, municipalities, and local partners within participating Discover West communities. Proposals should demonstrate community benefit, tourism impact, and alignment with Discover West’s mission.

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Help us bring communities together with the power of organized sport. Host exciting tournaments and join the Discover West Tourism team.

Frequently Asked Questions

The Discover West Tourism Marketing Fund is used to create, support, and develop tourism initiatives. The funds allow Discover West Tourism to enhance, increase, and diversify year-round tourism in the communities where we operate. Additionally, they allow us to participate, when and where appropriate, in local programs that help promote the region as a tourist destination by creating sustainable funding for tourism marketing.

The B.C. Provincial sales tax and the Alberta Tourism tax are directed by the government and are legislated. On the other hand, the Discover West Tourism Marketing Fund is individual properties collecting a fee that is then contributed to a marketing fund.

Discover West Tourism will work closely with each regional tourism association and regional tourism operators as many of the hotels do already. Some funds will be utilized to supplement existing marketing programs, while some may be used towards community programs within the region.

Use of the funds will be based on initiatives that help to create, support and develop tourism.